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Channel: Jen Lussier: Social Media Diva in Training
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Blog Frequency – How Much is Enough?

Now that I’m just back from a vacation I’m looking over my Facebook messages and wall posts, Twitter mentions, RTs and new followers and suddenly I’m all too aware that social media includes a little...

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“Social Media”: It’s your day job

Companies all over the world have suddenly jumped onto this hot new fad called Social Media. We’re using it for product support, customer relations, sales, intellectual exchange and blah blah blah....

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Facebook Deals – OOOOH the Possibilities

As many of you have heard Facebook launched a new application this week called ‘Deals’.  In the past Facebook has used ‘Places’ to include notification of deals in your general location after a check...

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The Fine Art of Social Media Metrics – Sans Ear Amputation

Tracking and managing the results of a social media campaign is tricky business.   Community efforts, including social media, conference appearances, customer visits and the like can clearly lower...

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Why Facebook Should be a Dating Site

So, for whatever reason I am enough of a geek that I think, seriously spend time thinking, about all the possibilities of connecting social data, with the process of every day life.  ( I just wrote...

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3 Reasons location based services are cool and how they could be cooler

Oh the possibilities.  Out there is a wide world of mobile app designers. There are gadgets and bells and whistle a plenty.  Oh the petty annoyance of using them all.  When it comes to location based...

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The Google+ and the Audience Aggregation Advantage

I’ve been playing on Google+ for the past couple weeks.  It’s been slow going.  Adding all my current Twitter and Facebook friends into circles has been a long process but it’s coming along.  I’ve...

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Community Engagement or Customer Service

No one in their right mind will look you in the eye when you advise them to connect with customers and tell you they think you are sniffing glue.  (Unless of course, you have been)  No, the...

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Microsoft Interview Summary – Improving Our Community Engagement

Below us a summary I sent to my workgroup regarding feedback I recieved from 13 ’Most Valuable Professionals’ during the Microsoft MVP Summit.  The question?  “How can Microsoft improve the way they...

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Outlook.com – Outlook Good

Last week Microsoft announced the release of Outlook.com.  Outlook.com is the next iteration of a number of Microsoft’s attempts to manage personal email.  It joins the ranks of Hotmail, MSN and Live...

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